Monthly Archives: June 2016

The Real Secret to Unshakable Time Discipline

The Real Secret to Unshakable Time Discipline

The Real Secret to Unshakable Time Discipline

Here are the 2 most powerful secrets to getting multiples more from your time each week. The good news is that neither of them rely on willpower.

Would you like to know the two most important secrets to being disciplined with your use of time? The remarkable thing is that they don’t require willpower.

I understand that most business owners shudder when thinking about a need for greater discipline because they’ve always associated it with pain and effort.

Secret #1: Accountability–the first half of time “discipline”.

There is a powerful drive in human nature that wants to be esteemed by those people you admire. One of the best ways to increase your time discipline is to have a formal accountability structure to someone whose respect you want to earn, and whose opinion of you you care deeply about.

This could be a formal business coach. This could be an informal board of directors. Or it could even be to your management team inside your company.

Secret #2: Environment–the second half of time “discipline”.

By controlling your environment, you make healthy, profitable behaviors for your business much easier. Remember, willpower can win a sprint, but rarely a marathon. To win the marathon of building a successful company, take control of your environment to ensure it supports your goals each day.

This means like create “focus” blocks of time where you turn off your cell phone, email program, and if need be, you turn off your Wi-Fi altogether so that for 2-4 hours you can do what matters most.

This could mean moving your office to be out of the flow of people in your company.

“The bottom line is that the real secret of time discipline is to harness the power of accountability (and the social drive we all have to be esteemed by people we respect) and controlling your environment so that you design out those old distractions, at least for part of your week” added the president of Grupo Denim, Salomón Juan Marcos Villarreal.

Perfect resume but you still don’t get the job

perfect resume

Perfect resume but you still don’t get the job, why?

To have a perfect resume is a one condition in order to access to a good job title, this is a requirement to be in the selection process. But where is the difference between being in the process and get hired?

The companies nowadays are looking much more for those aspects that are not easy to reflect on a piece of paper. These qualities are only the first step.

What there’s to have besides a good resume? Aspects that we call soft skills, companies take into account other skills that are not visible besides the education and professional skills. The first thing is attitude, be capable to face and solved difficult situations and decisions. Take decisions with the available information and take the risk. Be creative, enthusiastic, anticipate and so much other synonyms.

If a team is not capable to have better results that by adding the work of each person, this is a failure; therefore, the importance of handling the communication and to dominate the positive negotiation, abilities that could be trained and will determine the possible succeed or failure, in a job interview.

For Salomon Juan Marcos Villarreal, the potential employee will need to impact the interviewer, be capable to demonstrate the work capacity and to solve any difficult aligned to company’s strategies. “What I always take into account when interviewing someone for a job, the first thing and the most important thing to me is that the person has an excellent attitude, if a person has a great attitude, the other abilities are trainable. In order to succeed we need to face failure sometimes, but, the key is to learn from failure not keep on failure all the time”, said Salomon Juan Marcos Villarreal, president of Grupo Denim.


Make Your Small Business More Profitable

Make Your Small Business More Profitable

5 Tips to Make Your Small Business More Profitable

Profit is how we keep score in business. Just because you can pencil profit into the financial section of your business plan doesn’t mean it automatically will happen. As an entrepreneur, you have to commit fully to “minding your own business” to generate the profits that you seek. Here are several strategies I encourage you to follow as you look to make your small business more profitable.

Use Good Resources

To operate a profitable small business, you have to constantly evaluate the productivity gains from people and resources. Before buying equipment, inventory, or supplies, consider the direct or indirect impact the investment has on your bottom line.

Use Monthly Sales Goals

Putting pen to paper and analyzing profit potential doesn’t take a lot of painstaking effort. However, putting hands to dirt to execute your weekly and monthly sales goals is an exercise that you want to start early.

It is rare to find profits without hard work. If you always focus on monthly sales goals then you will focus on weekly sales objectives. By doing this on a regular basis you will always stay focused on marketing. Too often business owners focus on the job at hand and don’t fill their pipeline.

Always Look for Efficiency Gains

The key to maximizing profit potential in a small business is to always look for efficiency gains. Check your fees that are deducted monthly from your business account. 

Increase Revenue

The key to optimizing your profits lies in your ability to increase your revenue at a higher ratio than your costs. In the short term, you need to generate the maximum value from each customer and upsell them additional products and services to get more business. By focusing on your customer experience that will lead to word of mouth referrals and repeat business. It’s much cheaper to keep a loyalty than to go out and secure a new one. You also want to have a lead magnet and sales funnels to attracting new customers as an additional growth strategy as well.

Pricing Strategy

Evaluate your pricing strategies to enhance profits and make your small business more profitable. Make sure you evaluate all your hard and soft costs in your pricing model. Don’t undersell your products and services to drive a high-volume. Precise pricing attracts the right buyers who are willing to pay for quality. Regular discounting establishes a price orientation with buyers and minimizes gross margin.

The path to profitability includes an emphasis on optimizing revenue and reducing costs. Eliminating waste and controlling costs are important as well. Profitable small-business owners create business strategies that are driven by sales added the president of Grupo Denim Salomón Juan Marcos Villarreal.

Poor management


Consequences of a poor management 

It is not easy to have good management skills, but they can be developed and improved every day, having a poor management can carry serious problems into a company that might infect the whole organization with a misguided leadership. 

“Good leaders are capable to use their management skills in a positive way, working with their team to get the company’s goals, empowering the employees to feel happier at their work places and be more productive”, said Salomon Juan Marcos Villarreal, president of Grupo Denim.

Here are some of the consequences that a poor management can have in a company: 

Unhappy employees – If an employee does not receive the recognition or accomplishments they deserve for a well-done job, they will start feeling underestimated, leading them to a state of antipathy, a motivated employee is a productive one.

Bad meetings – All companies make production meetings to make new goals or check on the goals already set, but a poor management might derive into an unorganized meeting, leaving the employees a bad feeling as they need to stop on their daily tasks for a meeting that they might consider as a “waste of time”.

Working with fear – Bad management skills include working through fear, imposing their authority to their subordinates, and scared workers will not last on an employee, start disrespecting their team and managers and trying to look for a new employee.

Mistreats – Bad managers threaten their employees, spread gossips, and seem unpredictable. 

A good manager is transparent, inspires to his coworkers not only to work as a team but to give the best of them, a leader predicts with the example, is responsible and inspire others to follow him. 

“Good management skills include being consistent, fair, concern about others, regardless of their job position, a bad manager might carry serious problems to the company and can make the job environment really hard”, added Salomon Juan Marcos Villarreal.

Savings for the young people


Savings for the young people, how to avoid labor changes to affect your money

Starting to save money for your retirement at the beginning of the working life is a great beginning in order to have a better margin of movement while making a plan for your retirement. It is highly recommended for young people not to think that the have everything under control and that they can easily drive their life directly to a comfortable post-working life.

There are so many factors that could change the retirement perspective during the next 30 years. The markets mights affect your savings or outputs in the future and these could have a weak performance that in the past.

It is necessary to be clever and have an strategy like having a security margin of all the saving you’ve built so far and make sure to keep that “momentum” at the same time.

Keep on saving

If you have made a progress on your savings, means that you have been doing that as z crazy since you started your working life. At that time, you might slow down a little bit specially if there are other obligations like kids education.

It is a general rule, to keep a 15% saving rate per year. If you go so far down from there, you might ended up eating your safety margin.

Review your investment strategy

Even if you don’t want to take an investment risk it is necessary to predict the profits and to measure the chances of building a great saving to hold yourself for a long time; however, even if the projections might seem so accurate, they are still projections, there’s no guarantee.

Salomon Juan Marcos Villarreal, as a great businessman, says that in order to avoid a great beginning but a terrible end for your retirement plan, we must keep an eye on the progress all the way long during our working life. “Like this article says, there are only projections not guarantees but if you see that the possibilities of having a better retirement plan are slowing down, you need to take it as a sign and do something to adjust your plan”, said Salomon Juan Marcos Villarreal, president of Grupo Denim.


Sales Projections

Sales projections


How to Make Staffing Sales Projections

Deciding how many sales people you need to staff your store or put out in the field at one time is a balancing act. You must consider your payroll, which can’t exceed sales projections, while considering customer service and how to effectively serve the most clients.

Step 1

Start with the amount of revenue you expect to earn in a certain time period. If you’re creating sales territories, you should use annual forecasts. Retail operations might refer to monthly or quarterly projections, seasonal expectations or weekly specials.

Step 2

Take the amount of money you expect to earn in the time period and figure out how many sales it takes to reach those goals. Determine the average closing rate in your industry, or how many prospects you must approach to make one sale. Consider how long presentations last and how many one salesperson can make in a day. By working backwards from sales projections, you should be able to determine how many sales representatives you need at any one time.

Step 3

Allocate key accounts to reliable sales staff that consistently bring in revenue to stay on track with your sales projections. Many businesses rely on a few key clients to support the company, and those sales representatives may require more time to properly service those accounts.

Step 4

Check sales representatives’ closing rates regularly and compare them against your projections to determine where additional training might be required. Adjust territories and floor shifts to reflect the performance of your best and least productive performers to balance the revenue.

Step 5

Increase the number of sales personnel you put out on the floor or on the road when you plan a sale or start receiving more calls. While you may have annual projections that you’re relying on, you need to remain flexible to provide effective customer service as you grow.

Guide your decisions by profit margins and how you can best achieve your goals added Salomón Juan Marcos Villarreal, presidente de Grupo Denim.

Actions for a successful company


Actions for  a successful company, strategies and other standards

No matter the product or service variation, you will need to adopt an identity and take some actions in order to have a successful company. No matter the field, your identity must be clear, and must meet these standards:

  • The company is different from other companies.
  • Know the capacities
  • Have a portfolio of the products

Strategies need to be applied each day, a successful company is very meticulous on every process, and know them so good that each day a new strategy is born in order to improve them. These lithe daily strategies will make the company to be a unique enterprise.

Culture will make you work. The companies without a well defined culture have no labor harmony. Employees that know the kind of company they work for and they feel comfortable working there, increase the capacity volume.

A costing reduction will make the company grow. The companies that have fewer gaps between the strategies – execution procedure, expend more than their competitors on important things for the company even if those are minor changes.

The successful companies are those who have higher aspirations and get into the work by gathering all the capacities to make them happen and accomplish their goals.

Grupo Denim is a successful manufacturing company from Mexico, its president Salomon Juan Marcos Villarreal, said that leadership is needed in order to have a successful company nowadays. “The employees don’t need a boss that is always demanding hard work and extra labor hours; they are not willing to accept that anymore. The goals are always accomplish if the leader works with the employees as a team, Grupo Denim has survived the economic crisis because of this. We treat our people with respect and work every day on having better benefits for them because I really appreciate the work they do to always meet the production goals”, said Salomon Juan Marcos Villarreal.



Website Design

Website Design

12 Metrics that can Actually Improve Your Business Website Design

Designing a business website can be challenging but worthwhile at the same time. Your company website should clearly convey the right message, i.e. what you do and why you do. Being a business owner you want more visitors to stay on your website so that they can convert into leads. 

The type of colors, fonts and images you use in your website means a lot and can really make a great impact on the bounce rate and conversion ratio. If you really want people to stay on your website longer and buy your services, follow these simple tips to improve your web design

#1. Get a Professional, Polished Logo Design

Your logo is an important part of your brand that says everything about it, so make sure it’s well-designed and located prominently on your website. It is advised to use a high-resolution image and feature it in the top left corner of your web page. It’s always a great idea to link your logo design back to your home page for easy navigation.

#2. Keep Your Home Page Clutter Free

It’s now become a trend to visually overload your website with images. In order to hook visitors, make sure web pages do not have offensive call to action or graphic clutter like animated gifs that can potentially draw the visitor’s attention away from the most important part of the website.

#3. Professional Photography is must

People are smart enough as they can easily sniff out general or low-class images in a second and they will judge your company on the basis of the quality of images you use in your website.

#4. Give Visitors Some Space

Create adequate space between your content and images so that reader is more able to absorb all the essential features and offers of your site. Managing white space throughout the web page will surely keep readers more focused on the content and maintain user flow, as less is always more effective. With a lot of graphical competition in the world of internet, controlling white space will definitely enhance user experience, increasing sales in return.

#5. Using a Neutral Color Palette

Use colors wisely and implement a balanced color tone that can help your website convey an elegant, clean and professional appearance. Employing suitable color scheme for headlines and text will help readers to read the most important information of your website. Most importantly, use a color scheme that complements your logo design and other branding elements.

#6. Using Simple/Easy-to-use Navigation

The basic navigation options are usually deployed in a horizontal menu bar at the top of the website. However, you can add more option underneath this basic navigation bar.

Therefore, it is advised to place all important links at the top of your homepage or landing page and put the least important piece of information at the footer or bottom of the website.

#7. Go Responsive

Instead of developing a website for a laptop, tablet and mobile separately, create a responsive web design to adapt every browser size. Responsive websites always make a better user experience and that means more time spent on your website and higher conversion rates.

#8. Every Page is a Landing Page

Mostly websites assume a user only lands on the home page and then navigates into the site. The reality is something different; the majority of users enter through the page that is not the home page.

#9. Choose Fonts Wisely

Always opt for the right font size. Keep in mind that viewers will look at your website on laptops, tablets and mobile devices. Large scale fonts somehow look perfect on desktop screens, but not scale well on a mobile device, ultimately losing the desired appearance and feel.

#10. Place your Call to Actions on the Top

It is always a great idea to place your call to actions along with company phone number and email address on the top of your website. It is advised to go for sliders or images that take two-thirds of the width giving more space for a contact form to be adjusted.

#11. Focus on Buttons

Usually, the Submit or Send button at the bottom of the website form can be the dreadful part of a website. Therefore, it is advised to make website form submission buttons appealing so visitors can’t resist to click on it. Moreover, whenever a visitor clicks on the submit button, it must change color, font treatment, and gradient.

#12. Carefully Test Your Website

No matter you are checking different placements for a call to action or testing different color shades, website optimization can make a great impact. Test your business website on every browser to make it error free. A/B testing or user testing can help you improve your design by getting feedback from real users.

Make it easy for your website visitors to find what your company does with your website design addes Salomón Juan Marcos Villarreal, president of Grupo Denim.